FOR IMMEDIATE RELEASE

Get fit and stay in shape for free in the Poconos of PA

Free Friday Fit Rides scheduled in White Haven on the Lehigh Gorge Rail Trail in the Poconos.

Pocono Bike Rental, White Haven, PA, Wednesday June 17, 2015 – Summer is here and will be over in the blink of an eye and getting in shape while temperatures are comfortable is key. A new bike rental and tour operator called Pocono Biker Rental, located in White Haven, is offering Free Fit Rides, along the Lehigh River on the tree canopied Lehigh Gorge rail trail every Friday at 9 AM. “If you are looking for a great way to stay in shape this summer and beyond, these Friday morning rides might just be the thing says owner Tom Williams. Also stating, “Besides, a gym membership in the summer, come on, be real”.

“Every Friday we want people to come out and enjoy the great outdoor national treasure we have here in the Poconos and that’s the Lehigh Gorge rail trail system,” says videographer, Nick Toro. The free fit rides will be led by a team of our knowledgeable guides and a photo/videographer will be there to take pictures and video.

Andre Thomas, ESU Exercise Science Major and Pocono Bike Rental Tour Guide explains, “The high level of fitness you can achieve on a bicycle also has the least amount of impact to your legs, hips, back and lower anatomy out of all the human powered sports.”

“The Lehigh Gorge gives us a unique set of challenges and goals,” says John Bingham, Pacesetter and Bike Technician at Pocono Bike Rental, “each week we will be increasing the pace, setting new cadence rhythms and our distance goals will eventually reach and pass the marathon mark by the end of the summer.” “But don’t let this scare you if you aren’t that accomplished as a bike rider its ok as it is a trail with less than a 2% downhill grade and it’s a smooth crushed gravel trail that is maintained and patrolled during throughout the day,” states John.

A historical tour group which will ride at a slower pace leaves Pocono Bike Rental at 9:15am and will allow the riders to explore the amazing historical ruins of the 18^th, 19th century coal mining operations and 20^th century lumber and tannery industries as well hike/scramble around to some beautiful vistas and cool nature spots in the Lehigh Gorge State Park. There will special bike rental and VIP shuttle pricing for the Friday Fit Rides.

The First Friday of every month starting on July 3, will be Charity Fundraiser Fit Rides benefiting the local community non-profit organizations such as the primary sponsor, The Greater White Haven Chamber and benefactors such as: The River Rats and their Stage Fund, the White Haven Parks and Recreation, White Haven Library, the Local EMS, Fire and Police.  A special Cancer Survivor Ride for Women benefiting Candy’s Place in October will take place, a Food Bank Donation Ride in November and a December Toys for Tots ride will wrap up the year in the holiday spirit.

Pocono Bike Rental is located at; 322 Main Street, White Haven, PA 18661. They rent mountain bikes for all ages and sizes for daily or weekly use in the famous Lehigh Gorge State Park and Rail Trail System. More information about historical and fitness based tours, bike rentals and local trails can be found on their website at: https://poconobikerental.com/.

Tom Williams, Media Contact, Pocono Bike Rental
570-899-5025 poconobikerental@gmail.com

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FOR IMMEDIATE RELEASE

New Poconos Bike Rental Business Inspires Outdoor Recreation Internship Program 

Unique Career Opportunity and Personal Experience for local College Students

Pocono Bike Rental, White Haven, PA, Thursday June 4, 2015 – For some people, bike riding is a passion while for others, biking is just a hobby.  For 5 students in White Haven, Pennsylvania it is becoming a learning experience and internship program like no other.  Tom Williams, owner of Pocono Bike Rental, brought five interns together from all different schools to provide a hands on experience of the real world.   Having an internship program is something Tom is extremely passionate about and proud of as he explains; “I’ve always learned that having an internship program gives both the company and the student an opportunity to learn and grow in an economical and efficient way, and this way is also really fun!”

Andre Thomas, Nick J. Toro, and Leah Majdic of East Stroudsburg University and Asma Bin laden of Wilkes University and another student from Kings College, have been hired at Pocono Bike Rental for an internship program which will teach them the inner workings of a starting a small business that incorporates physical fitness, fun and experiential family learning into a business model. Showing how being fit can be beneficial in all aspects of life and a low cost method is using the great outdoors. The students will learn a good foundation for life and present a fresh look to the Pocono Bike Rental business.

PoconoBikeRental.com incorporates affordable family friendly fun and getting outside in the area with the lowest bike rental prices in the Poconos.  White Haven Pennsylvania is a perfect location for this business and others, as Tom says, “It’s great to be here in the piece of American history in a friendly, quaint town at the heart of the Poconos.  Locating my bike shop at the beginning of the world famous Lehigh Gorge was an easy decision.  As its meticulous maintained rail system, and it 36 miles of fun makes it the best place to bike in the Northeastern United States.”

PoconoBikeRental.com prides itself on being the lowest prices in the area, making it an affordable and fun way to get out and explore the Poconos.  With trails reaching Glen Summit, Rockport, and Jim Thorpe, with VIP shuttle service in between, it is easy to see a large part of the majestic and historical Lehigh Gorge.  With a range of options in bikes, gear, and refreshments, this is your one stop for a fun filled day with some added physical activity.

Nick Toro of Long Pond, PA showed his enthusiasm during the internship program’s orientation by saying, “Good thing I’ll be out biking all summer, I’ll be in such great shape!” Some interns took the position to understand a small business, such as Andre Thomas of Philadelphia who was quoted saying, “I took the internship to see how a small business in the Northeastern Pennsylvania area works,” while others did it to see learn more about the physical activities in the area, such as Leah Majdic of Mountain Top who was quoted saying, “I’ve lived around here my whole life, and I never knew about all of the different things to do in the Poconos!”.

Whatever the reason is the interns decided to work at Pocono Bike Rental, the internship program will include group bike rides, learning the history of the Lehigh Gorge, and a case study of the health benefits in the area.  Different interns will work on different aspect of the business, helping the budding industry of biking in White Haven grow to its fullest potential.  Nick, will be helping the business with their video marketing while Leah will work on the rest of the communications for the growing business and Asma Bin laden will create a new logo and branding using her graphic design skills to continue spreading the word out about the business and the area.  While all of this is happening, Andre Thomas will be creating a case study of the health benefits in the Lehigh Gorge and beginning guided tours through the area.  With projects ranging from Videography on the Lehigh Gorge to measuring the health benefits of exercising along the trails, this truly is an internship experience to remember!

PoconoBikeRental.com’s hours are: Monday through Friday 9:00 am to 6:00 pm and Saturday and Sunday 8:00 am to 8:00 pm and the interns will be spread out working different shifts throughout the week and weekends helping out in different areas of operations gaining valuable business experience.

Pocono Bike Rental is located at 322 Main Street, White Haven, PA 18661. They rent mountain bikes of all ages and sizes for daily or weekly use in the famous Lehigh Gorge Rail Trail and Park System. More information about the internship program, bike rentals and local trails can be found on their website at: https://poconobikerental.com/.

Leah Majdic, Public Relations Intern, Pocono Bike Rental.
Tom Williams, Media Contact, Pocono Bike Rental.
570-899-5025 – poconobikerental@gmail.com

A summarized newswire version of this press release can be found at:
New Poconos Bike Rental Business Inspires Outdoor Recreation Internship Program

The Poconos was packed this weekend and Pocono Bike Rental was SOLD OUT!!!

Mother nature cooperated in a big way and gave us a glorious sun filled “SUMMER IS HERE” kinda feeling! We all needed this vacation weekend to let off some steam from the winter chill we had in the Northeast US. Here in the outdoor adventure sport mecca, White Haven, Poconos, PA we have the Lehigh River Gorge to play in and reacquaint ourselves with our natural beginnings.

The shortened spring season and time to get things ready for summer fun around the house, really didn’t allow for a lot of time to plan ahead for vacation this year. It seems all 30+ million people traveling in the I80/I95/I81/I476 corridor passed through the Poconos at some point as traffic was intense and business was BOOMING from what most local business owners and staff were highlighting!

Pocono Bike Rental along with several other White Haven, PA merchants all agreed;“It was like the busiest fourth of July weekend, but May!” The fact that most businesses were experiencing more than usual sales volume can be attributed to many things. The fact that the Poconos still remains the place to be on the east coast south of New England for affordable Outdoor Family FUN! We get to play in the great outdoors everyday here in White Haven, PA. The Lehigh Gorge is our backyard and we let other kids come and play in our sandbox here and they like it!

Thank you first and foremost to our amazing: staff of interns, employees and partners we couldn’t have done it without you! Our customers made our first Memorial Day Weekend a SOLD OUT success! Thank you to the staff at the DCNR that provided our safety and traffic control in and around the Lehigh Gorge. Finally there is a company in the Poconos that can provide true family fun in an affordable way. The naturally beautiful environment of the Poconos is in harmony with Pocono Bike Rental’s philosophy, “We make it easy for families to afford outdoor summer adventures!”

 

 

Affordable Lehigh Gorge Biking being offered by new White Haven, PA bike rental shop is a big hit!

The affordable pricing at Pocono Bike Rental located on Main Street right in the heart of downtown White Haven has people talking. The shop is located near the entrance to the Lehigh River Gorge Rail Trail System and offers a low cost alternative to the Pocono pleasure seeker who may be on a tight budget. The local bike rental scene in the Lehigh River Gorge has been steadily increasing for the last few years in terms of the number of people, bike style offerings and new trail access points. The new Glen Summit/Black Diamond Trail and Lehighton Trailhead have offered us more biking options but also price has risen. Not so with Pocono Bike Rental located in downtown historic White Haven, PA.

“We love the low prices and the great sport bikes you offer”, Joan from Ohio says. She ask’s “How is it that you are able to be cheaper than your competition?” Our response is not so simple but can be summed up in the idea that, “Being small isn’t such a bad thing”, says Pocono Bike Rental communications intern Leah Majdic. Also stating, “Through our local retail bike shop partners that sell us their factory refurbished new and trade in bikes, we are able to maintain a low overhead while fulfilling a need for them to turn over their inventory.”“PBR” as their acronym may become has their economy bike prices starting at $14.95 for tag along cabooses, $17.95 kids bikes all the way up to Expert Class adult mountain bikes that rent out for just $29.95.

“Keeping the price low for struggling families is the number one focus”, owner Tom Williams states. Adding, “Being the new guy this was an easy decision since we have low overhead, a tight demographic focus and precise marketing data.” One thing is for sure, win or lose we will help a lot of folks have a blast this summer mountain biking along the beautiful Lehigh River Gorge in the Poconos, PA!

Give a call today at: 570-899-5025 to speak with an adventure specialist to find out more about this amazing outdoor adventure experience!